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What Does Your Brands Colour Scheme Say About Your Business?

Color is the very first thing that a person notices when examining a brand. Interestingly, there are only a few colors that are used very often: blue, red, black/grayscale, and yellow.

Did you know 33% of the worlds top brands us blue in their logo, with only 13% choosing yellow or gold. Also the diagram shows that 9% of these companies do not feature the name on the company within the logo.

The infographic diagram below, created by Marketo, visualizes why colours really matters:

What Does Your Brands Colour Scheme Say About Your Business?

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